Parcent is located in the north of the province, in the interior of La Marina Alta, in the valley of the Gorgos river. At the foot of the Carrascar mountain and together wih another seven small populations they make up the so-called Vall del Pop. This valley is a green orchard in which almond trees, oranges and vines abound. The famous Spanish writer Gabriel Miró used to live in a house in Parcent, which stills keeps its memory and where he wrote his book "Del Vivir". In his own words, "Parcent is a paradise between mountains".

Its economy is agricultural, mainly dedicated to the cultivation of almond and orange trees. You can still see the famous riu-raus where the grapes were treated and dried to obtain sultanas. But its inhabitants work more and more in the coastal area of the region without abandoning their residence in the village. The whole valley has been influenced by the tourist flood from the coast, and there are already several housing estates of European residents.